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How This Part-Time Creator Grew 429K Followers in 7 Months
Plus $1.1M in Grants - Marketing Strategy for Creators, Vol. 5
Marketing Strategy for Creators
By Idia Ogala · March 6, 2024 · Vol. 05
Good afternoon and Happy Saturday!
In today’s edition, we feature our exclusive interview with Preston Chin, a former NBA employee & MIT grad that used his love for speech and communications to build a successful creator business (420K+ followers) in just seven months. We discuss how he got started, tips for growing organically on social media, the balancing act of creating and maintaining a 9-5, and the best ways to monetize your following in 2024.
Additionally, we curated the most important articles from the creator economy, highlighted the top jobs for creators, and compiled over $1.1 million in Creator Grants (easy to enter and with pressing deadlines).
You ready? Let’s dive in…
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🗓 WEEKLY RUNDOWN
Table of Contents
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🔍 CREATOR DEEP DIVE
How This Part-Time Creator Grew 429K Followers in 7 Months!
For this week’s Creator Deep Dive, we had the pleasure of catching up with Preston Chin. Preston is an entrepreneur and speaking coach turned creator that added over 420K organic social media followers in a 7-month period — while balancing a corporate, execute-level sales role.
On this episode we:
Discuss how his experiences in corporate (NBA, CBS, ESPN), entrepreneurship (2x founder), and business school (MIT Sloan) laid the foundation for his viral success
Break down the marketing strategies he used to add 429K followers, across Instagram and TikTok, in just 7-months
Share productivity tips for part-time creators, working 9-5 jobs
Brainstorm ways you can monetize as a creator in 2024
Plus much, much more… To watch the full interview, click here:
📰 QUICK HITTERS
Creator News Articles
📺 REQUIRED STREAMING
MrBeast joins Colin & Samir (again)
This week’s Required Streaming comes by way of the Colin and Samir show. Late last month, MrBeast joined them to discuss his massive deal with Amazon deal, his company Feastables, the future of YouTube, brand deals, and much more. Tap in!
💰️ CREATOR GRANTS
Top Creator Grants
Angel City FC Grant Program ($10K) — 4/8
Plutus Foundation Creator Grant ($2K) — 4/8
Merchant Maverick Grant ($50K) — 4/8
TikTok #MicroDocChallenge ($250) - 4/15
Dream Makers Founder Grant ($25K) — 4/20
Black Ambition Competition (<$1M) — 5/6
Fast Break for Small Business ($10K) — 9/13
Support Latino Biz Grant ($10K) — 10/5
Matriarch Our Greatness Grant (TBD) — N/A
Amber Grants for Women ($10K) — N/A
💼 CREATOR CAREER CORNER
Top Creator Roles
Influencer Marketing Mgr. @ Monday.com
Team GaryVee Creator @ VaynerX
Creator Strategic Manager @ TikTok
Content Creator Social @ PUMA
Digital, Social, Influencer @ Chobani
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